Brochure: Armacell Engineered Foams

Even a brochure about pipe hangers can have personality (and attitude) as long as you keep your target audience in mind.

Click images below to enlarge.

Advertisement Targeting Residential Facility Managers and Superintendents

This ad is creatively diplomatic.

Superintendents and property management firms frequently deal with tenants who complain about insufficient heat. Sometimes the complaints are legitimate -- sometimes they are not

Heat-Timer's Internet Control Management System helps superintendents and property managers distinguish between the two. This ad tells that story while still showing respect and empathy for the tenant. Sweet.


Melody

Hello there! My introduction to this tool was in the Squarespace 4 days and it's been thrilling to see how it's evolved. This led to my offering custom Squarespace-based website design and coaching for more than a decade. Then there was a series of sudden deaths in my inner circles and also a bit of an online stalker situation around the time I realized I was burning out on client projects. These days I only work occasionally with a handful of long-term clients and friends.

Print-on-demand mostly pays my bills now. However I still love Squarespace and fantasize that one day I'll harness enough of my rampant ADHD to finally create the sites I envision for marketing some of my creative projects.

I try to follow along here when time permits, even if it's mostly as a lurker.

Feature Article: Student-Designed Facility Combines Underfloor Ventilation, Ventilated Façade

"This article about a unique ventilation system designed by University of Kansas architectural students showcases one of the most interesting projects I've ever had the opprotunity to write about."  -- Trish Holder